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    Journo starts catering business

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    Additional funding available for some small businesses

    Biggest concerns for South African SMMEs

    Small gin brewer already on retailer’s shelves

    E.Cape woman turns self-taught cotton crafts into business 

    E.Cape woman turns self-taught cotton crafts into business 

    Atteridgeville couple make homes and businesses clean

    Mother turns her passion for baking into a business

    Platform makes investing in property easier

    Platform makes investing in property easier

    Eco-entrepreneur ensures communities live in a clean environment

    Eco-entrepreneur ensures communities live in a clean environment

    SMMEs pivotal in solving SA’s socioeconomic issues

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    No changes for black SMMEs on export permits

    No changes for black SMMEs on export permits

    Fishing co-ops can now legally catch fish

    Unemployed graduate turns to poultry business to make a living

    Business feeling the impact of egg shortage

    Access to land & infrastructure critical for most small businesses

    Clothing brand growing piece by piece

    Chicken farmers get help from metro

    Poultry farmer equips others to become a success

    Poultry farmer equips others to become a success

    Tips for starting your business

    Study punts new approach to support young farmers

    Piggery owner urges youngsters to become farmers

    Piggery owner urges youngsters to become farmers

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    From passion to business: Luna Jewellery’s success story

    From passion to business: Luna Jewellery’s success story

    E.Cape mag strives to bring national recognition for local talent

    E.Cape mag strives to bring national recognition for local talent

    Tumi Letshaba co-founder of Next Curve Creation at the SEAMLESS summit.

    Tumi Letshaba co-founder of Next Curve Creation at the SEAMLESS summit.

    Child safety company aims to protect children from kidnappings

    Child safety company aims to protect children from kidnappings

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    Government and banks need to get serious about SMEs: economist

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    IDC plans to bolster financial support for SMEs

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    Guest house owner encourages residents to tour locally

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    DTIC relaunches programme to boost localisation

    Home baker turns to vegan treats during Covid-19

    Tladi Farm thrives on community support

    Tourism businesses are positive despite challenges, report shows

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Friends and business partners forge a future together for their families

April 20, 2022
in Agriculture
Reading Time: 3 mins read
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When friends Mpho Serabele and Dimakatso Ngoveni started their poultry farm, Twin Chicks, they did so to ensure their future generations would have financial security. They both came from underprivileged backgrounds and were determined to break the cycle of poverty with their business. “We firstly wanted to prove to people that it was possible for women to work together and become successful together. This was very important for us because women tend to struggle with supporting one another,” Serabele told Vutivi News.

While Ngoveni added: “We also wanted to make sure that our children and their children and their children’s futures were secure so that they never have to struggle as we did.” Ngoveni is a clinical psychologist with her own practice and Serabele is a banker. The women, who are both from Johannesburg, financed their business from their own pockets last year. “It was difficult for our partners because we had to explain to them that we would be spending money which would normally be spent for our households for the farm,” Serabele said.

The farm is based in the North West and sells its products mostly in Gauteng-based areas like Johannesburg and Ekurhuleni. It provides live chickens, slaughtered and packed chickens, eggs and chicken parts, including intestines, innards and chicken feet. Their farm employs three people, and it currently focuses on breeding broilers. The pair explained that even though they were friends, they had learned to separate business from pleasure.

“We enjoy having each other as business partners because we are not hesitant to point out to each other when the other one is slacking,” Serabele said. “We also know how to pick each other up and encourage each other during tough times,” she said. One of their initial struggles was dealing with difficult customers and employees. “We would find customers want to order, but once the products were delivered, they would really make it difficult to pay us,” Serabele said.

“We now no longer deliver orders without payment. “We also had to contend with employees that would not see the vision of the company and do us wrong, knowing that the company is not theirs.” However, getting their own land had been a major boost for the business. “Being able to own land at such an early stage for our business is a huge achievement because it is known to be a difficult thing to secure especially in the agricultural sector,” Ngoveni said. Their next short-term goal is to venture into breeding layers. “Right now, we want to focus on mastering the art of breeding broilers,” Serabele said.

Tags: Cycle of povertyMpho SerabeleTwin Chicks
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